Playbooks

Working standards for how the craft gets done. Each playbook is a living reference, applied the same way on every project, and built to hand straight to an agent.

AI OPERATING MODEL · STANDARD AI Operating System Guide → Standard → Final call
AI operating model

AI Operating System

How I work with AI across the whole practice. The seven ways AI drifts toward plausible, the rules that hold intent fixed, the context I brief it with, and the verification gate that the machine never gets past.

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DISCOVERY · PROCESS Discovery to Scope Discover · Define · Develop · Deliver
Discovery process

Discovery to Scope

How I take a vague product request to a plan a team can build. Jobs to be Done to find the real job, the Double Diamond to widen then narrow, and a scope document that names the problem, the bet, the success measures, and what is out.

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DESIGN OPS · REFERENCE Figma Operating System Generate → Curate → Refine → Guarantee
Design ops

Figma Operating System

An operating standard for running Figma with an agent in the file. Naming, status, tokens, versioning, handoff, and the context model that makes generated work match your system. Written for power users.

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A CONTENT DESIGN · STANDARD Interface Content System Perspective → Voice → Framing → Vocabulary
Content design

Interface Content System

The standard I apply to interface copy on every screen. Customer perspective over system perspective, active controls that keep their name across a flow, positive framing, and accessible mechanics. Every rule shown as a before and an after.

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